IWC Releases New iPhone App

IWC has joined the ranks of other luxury watch brands and recently launched its very own iPhone app. This app, free of charge, can be downloaded in one of six language and is perfect for IWC enthusiasts, or for anyone looking for a great gadget-related app. A great feature of the app is a “Try-It”.. read more →

IWC Intent On Ecological Responsibility

IWC may be a fine watchmaker, but they also know that their watches are carried by their customers on the high seas. They are now entering the realm of “ecological responsibility.” The issue of pollution in the world’s oceans and oceanic wildlife habitats is of growing concern to environmentalists and marine biologists as well as.. read more →

IWC Opens Factory To Tourists

IWC has built its reputation on fine craftsmanship and incredible quality. A glimpse inside the factory located in Switzerland reveals previously -unknown secrets to the watchmaker’s success. While automated machines cut the various pieces from titanium or steel to create their unique watches, they also employ master craftsmen to work on the more intricate details.. read more →